Trade shows are more competitive than ever. At David G. Flatt, we see it every day. Exhibitors are rethinking how to stand out, streamline logistics, and create environments that genuinely connect with visitors. As a design-and-build team that crafts every booth in our NYC millwork shop, we’re helping clients stay ahead of what’s next in booth design and trade show experience.

Here’s what’s shaping trade show design in the year ahead and how we’re helping our clients bring these ideas to life.

1. Sustainable Materials and Smarter Builds

Sustainability is shaping the future of trade shows, and it’s changing how we build. We’re seeing a strong demand for modular booth systems, recyclable metals, and reclaimed wood finishes. Our team designs lightweight structures that reduce shipping costs and setup time while staying durable for multiple events. Sustainability doesn’t have to mean compromise; it means smarter engineering and more efficient fabrication.

2. Pop-Up Experiences That Travel

Pop-up exhibits are becoming one of the most exciting shifts in the industry. Compact, flexible, and visually bold, they allow brands to activate multiple spaces or events without the logistics of a full-scale booth. At David G. Flatt, we design and fabricate portable pop-ups that pack flat, travel easily, and assemble fast, ideal for product launches, demos, or off-floor brand experiences. They’re proof that small spaces can still make a big impact.

3. Tactile and Immersive Environments

Trade show booths are no longer static displays; they’re built to be felt. From layered materials and integrated lighting to textural contrasts, tactile environments pull attendees in and keep them there. We customize every element from flooring and finishes to signage and graphics to reflect each client’s brand identity and story. When design feels intentional and interactive, visitors don’t just see your brand, they experience it.

4. Hybrid Connectivity that Extends the Experience

Hybrid features aren’t just about reaching remote audiences; they’re about deepening engagement. We’re integrating live-stream zones, interactive screens, and scannable QR pathways directly into booth design so visitors can explore more about your products both on-site and after the show. Whether it’s watching a live demo, accessing specs from a QR code, or revisiting a presentation online later, these tools turn a brief booth visit into an ongoing brand experience. By blending digital and physical interaction, exhibitors can educate, connect, and leave a lasting impression long after the event ends.

5. Flexible, Modular Design

Flexibility is essential for brands that exhibit at multiple shows. Our modular booth systems are designed to evolve, expandable layouts, reconfigurable walls, and interchangeable branding panels make it easy to adapt to any space. Paired with our logistics, storage, and maintenance services, we make sure your booth looks as good on its fifth show as it did on its first.

6. Storytelling Through Space

Every booth we build starts with a story. From layout and lighting to finishes and graphics, we design spaces that guide visitors through your brand’s message. Our in-house production team creates custom signage and logos that reinforce identity and bring that story to life, helping your booth feel cohesive, intentional, and memorable.

How We Make It Happen

We handle every detail so our clients can focus on their audience:

• Custom Design & Fabrication: Built in our NYC millwork shop, tailored to your brand.
• Booth Rentals & Accessories: Flexible options that deliver impact without the investment.
• Logistics & Installation: Shipping, setup, and breakdown handled by our team.
• On-Site Support: Experienced staff available during the show to keep things running smoothly.
• Storage & Maintenance: Safe booth storage and upkeep between events.

Let’s Build What’s Next

Trade shows move fast, but your booth doesn’t have to blend in. Whether it’s a sustainable modular build, a hybrid-ready exhibit, or a portable pop-up, we create spaces that attract, perform, and connect. Ready to start building what’s next? Visit our trade show services page to learn how we can design, build, and manage your next standout exhibit from concept to installation, or contact us today to start planning your next show-stopping booth.

At David G. Flatt, every project begins with a conversation and evolves through collaboration. We’re a full-service design and fabrication workshop built on one guiding principle: design should be personal, practical, and deeply hands-on. From early sketches to final installation, our team works closely with clients to create spaces and experiences that feel truly custom. Here’s how we do it.

A True Hands-On Partnership

We don’t just take orders, we collaborate. Each project begins with an in-depth consultation to understand design goals, space requirements, and brand identity. From there, our designers develop detailed drawings and 3D renderings that bring ideas into focus. Clients are part of every step, reviewing concepts, giving feedback, and refining designs together. This hands-on approach ensures the final result reflects a shared vision, not just a design brief.

From Blueprint to Build, Under One Roof

Our workshop handles design, drafting, fabrication, and installation all in-house, so communication stays fluid, and creative energy never gets lost in translation. Our carpenters and fabricators work directly from the same drawings our design team creates, allowing quick adjustments and precise craftsmanship. This seamless process keeps projects efficient, consistent, and true to concept.

Deep Experience in Retail and Trade Show Design

Our team’s decades of experience in retail and trade show environments means we understand what draws attention and what works behind the scenes. Whether it’s a modern retail display or a full-scale exhibit booth, we design for durability, ease of installation, and visual impact. Each element is thoughtfully engineered to perform under real-world conditions.

Designer Furniture Rentals, Tailored to Every Event

Our designer trade show furniture rentals go beyond aesthetic appeal. Each collection is curated to complement diverse layouts and branding needs, offering flexibility without compromising on style. Need guidance choosing the right pieces? We provide layout drawings and setup suggestions so every booth feels cohesive and functional.

Long-Term Support and Storage Solutions

We know great design doesn’t end after one event. That’s why we offer ongoing storage, maintenance, and reconfiguration services to help clients get the most out of their builds. Our team stores each piece safely, updates components when needed, and assists with redeployment for future events or activations.

Driven by a Love of Design

Our motivation is simple: we love great design and the people who make it happen. Every client collaboration is a chance to innovate, experiment, and build something that leaves an impression.

See What’s Possible

From concept consultations to final installation, David G. Flatt delivers more than just fabrication; we deliver a partnership rooted in creativity, expertise, and care. Ready to start building something extraordinary? Connect with our team or explore more about our process.