Pistola’s booth at Coterie September 2025 captured the brand’s effortless, modern energy through clean lines, bright lighting, and precise fabrication. Built and installed by David G. Flatt Exhibits, the space balanced simplicity with impact, drawing attention across the Javits Center show floor.
Design and Concept
The design centered on Pistola’s contemporary denim aesthetic—minimal yet elevated. The open floor plan prioritized visibility and flow, allowing garments to stand out against a neutral, polished backdrop.
A custom light-up logo served as the focal point, giving the booth an inviting glow that reflected Pistola’s confident, modern look. The lighting was carefully integrated to complement both the signage and the merchandise without overpowering the space.
Materials and Fabrication
Fabricated entirely in our Long Island City shop, the booth featured chrome garment racks that added a reflective, architectural element to the design. Each rack was custom-built to fit the space perfectly, ensuring durability and a seamless visual rhythm across the display area.
Our team managed every detail—from design drawings and material selection to construction, delivery, and final setup at the Jacob Javits Center. This turnkey process allowed the Pistola team to focus solely on curating their garments and engaging with buyers during the show.
Execution and Installation
Installation was completed ahead of schedule, with final detailing and lighting checks finished before preview day. The result was a booth that not only met but exceeded expectations for finish quality and brand alignment.
Pistola’s booth stood out for its simplicity and precision, proving that thoughtful fabrication and lighting can define a brand’s presence on the trade show floor.
Looking Ahead
Following another successful season at Coterie, David G. Flatt Exhibits is already preparing for upcoming events including Curve 2026, Magic Las Vegas 2026, Magic New York 2026, and Coterie 2026. Each project brings new opportunities to create unique, brand-driven environments for leading fashion labels.
Planning your next trade show? Connect with David G. Flatt Exhibits to start designing a custom booth that captures your brand’s vision.
Yes. Our team fabricates and installs custom illuminated signage and light-up logos in-house. We can match your brand’s existing typeface or design a new illuminated element to fit your booth.
Yes. David G. Flatt Exhibits provides full turnkey service, including fabrication, delivery, installation, and teardown. Clients can focus on their products while we manage the logistics.
Many of our custom builds are modular and can be reused or modified for future events. We offer storage, updates, and reinstallation for shows like Magic or Curve.
Yes. We offer a large inventory of chrome garment racks for rent, available in multiple configurations to fit different booth layouts. These racks are professionally maintained, delivered, and installed as part of our turnkey service.

