What We Are Building For Right Now
As we move into the summer trade show season, our shop in Long Island City is ramping up for a busy run of events at the Javits Center. Each show brings a different set of requirements, timelines, and design challenges, which is exactly what keeps things interesting on our end.
From specialty food and hospitality to furniture and lifestyle brands, we are currently working on a range of builds that balance clean design, durability, and efficient install.
Here are the key shows we are excited to support this summer and how we are approaching each one.
Summer Fancy Food Show
The Summer Fancy Food Show is one of the largest specialty food events in North America and a major focus for us this season. With thousands of exhibitors and consistently high foot traffic, this show requires booths that are both functional and visually strong.
Exhibitors are sampling products, storing inventory, and engaging with buyers throughout the day. That means layouts need to be efficient, surfaces need to be durable, and branding needs to be clear from every angle. From our side, this becomes a logistics driven show where timing, access, and prep all matter just as much as the build itself.
ICFF (International Contemporary Furniture Fair)
ICFF is always a standout show for us and one that aligns closely with our millwork background. The brands exhibiting here care deeply about materials, craftsmanship, and presentation, and that shows in the level of detail expected on the floor.
This is not about quick builds. It is about creating something that feels intentional and refined. We see a strong demand for clean architectural forms, high end finishes, and integrated details that elevate the overall presentation without feeling overbuilt.
NY NOW
NY NOW brings together a wide mix of home, lifestyle, and gift brands, which makes it one of the more dynamic shows we support. You can walk the floor and see everything from simple shelving setups to more built out branded environments.
Most exhibitors here are looking for a balance between cost and presentation. They want something that feels polished but still practical, especially if they are doing multiple shows throughout the year. This is where modular builds and rental solutions tend to make the most sense.
BDNY (Boutique Design New York)
BDNY leans heavily into hospitality and interior design, and the booths reflect that. Instead of traditional trade show setups, many brands are creating small environments that showcase how their products live within a space.
That means more layered builds, more attention to finishes, and a greater focus on how everything comes together as a whole. These projects tend to be more involved from both a fabrication and installation standpoint, but the end result is always worth it.
The New York Restaurant Show
The New York Restaurant Show shares some overlap with the Fancy Food Show but leans more toward equipment and operational solutions. Booths here need to perform. They are often supporting live demos, equipment displays, and constant interaction with attendees.
Because of that, the focus shifts toward durability, usability, and smart layouts that can handle consistent traffic without breaking down over the course of the show.
Why Summer Shows Require a Different Approach
Summer shows in New York move fast. Install windows are tight, the floor is crowded, and there is very little room for error once things get underway.
Being based in Long Island City gives us a major advantage here. With fabrication and storage in the same location, we are able to prep, stage, and deliver booths efficiently without relying on long distance freight or last minute adjustments on site.
Planning Ahead for Your Summer Show
If you are exhibiting at any of these upcoming shows, starting early gives you more flexibility across the board. Design decisions are easier, material choices open up, and overall costs are easier to control.
We work with brands across custom builds, rentals, graphics, storage, and full install logistics, tailoring each project to fit both the show requirements and the long term goals of the brand.
Exhibiting at a Summer Show in NYC?
Let’s talk about how we can design, build, and manage your booth from start to finish.
